Tourist accessibility should not only be understood as one requirement to be met by a particular service or destination to promote access for people with reduced mobility or disability. Tourist accessibility has become an intrinsic quality factor to tourism, and quality tourism cannot be conceived when it is not available to everyone, quality tourism must be accessible to everyone and no one can be excluded thereof for any reason or circumstance.

The Tourist Accessibility Plan (PAT)has been created to diagnose, facilitate and promote access to facilities, resources and travel services to all and for all.
PAT meets the fundamental principles of design for all and universal accessibility, making the full concept of tourism for all a reality.
PAT incorporates a specific technology platform, developed to achieve these goals, which positions us as leaders in the consulting industry in the "Accessible Tourism - Tourism for All".

STRATEGIC PLANNING: Structuring of touristic product

• Initial diagnosis of current resources and products of a business or tourist destination.
• Identification and prioritization of business opportunities based on specific demand and competency.
• Structuring each selected product seeking maximum differentiation or theming it.
• Approach to sales channels and estimation of turnover.

• Creating a Portfolio / Product Portfolio combining criteria of innovation and pragmatism to seek a sustainable profitability of the products.
• A highly focused view of marketing opportunities especially in seasons or periods of low or medium activity.

STRATEGIC PLANNING: Master Planning

• Territorial, social, economic and environmental analysis.
• Demand analysis, offer needs evaluation and infrastructures.
• Diagnosis: definition / validation of the main tourist areas to develop / consolidate.
• Master Plan: strategic lines' development, prioritizing of top projects, space utilization programme, optimizing the construction phases.
• Partnership: strategies for attracting investors, marketing plan, informational workshops and awareness.

• Minimizing risks in the investment decision.
• Proposing a model of tourism development according to the needs of its residents and the market.
• Coordinate multidisciplinary teams.
• Assist in the search for investors, consultants and operators.

MARKET RESEARCH

• Analysis of the current and potential demand: choice of target segments in which to concentrate efforts and positioning proposals. Tests of acceptance of new products.
• Analysis of supply from a qualitative and quantitative perspective, comparing current and future needs of the destination, depending on market trends.
• Identification of major gaps between supply and demand (current and potential).
• Benchmarking studies: analysis of own products against best practices of competitors.

• Ensuring the effectiveness of investments in tourism.
• Ensuring the satisfaction and loyalty of tourist visitors.
• Achieve superior positioning to competitors

QUALITY SYSTEMS

• Initial diagnosis combining the views of customers and internal and external professionals to identify quality "gaps".
• Definition, implementation and assurance of quality standards and regulations.
• Only for tourist destinations: design and implementation of advanced categorization systems, inter sectorial and mixed internal quality; as well as internal and external promotion systems.
• Working alongside the client and sharing in the responsibility of all the above processes.

• Define, implement and ensure the guarantee of quality.
• Reducing operating costs through improved quality.
• Beyond quality assurance, develop competitive advantages through a quality system based on innovation and sustainability.